5 best books to read if you’re a marketing student

If you’ve just started a marketing degree or you’re coming to the end of University or College and are looking at career options in marketing, advertising, media or PR, here are 5 books that will build your marketing capabilities, skills and knowledge.

Harry Lang
4 min readNov 3, 2022

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Props to Chloe Lane of TopUniversities.com for inspiring this list.

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Harry Lang

VP of Marketing at Kwalee. Author of 'Brands, Bandwagons & Bullshit' - a guidebook to how marketing, advertising, media and PR work.