I’m a veteran CMO and founder of The Oxford AI School, a training business to help local SMEs get from 'Zero to One' in their adoption of AI at work.

With over 25 years of integrated, brand and digital marketing experience and a significant marketing industry profile thanks to regular columns in The Drum, Campaign and Marketing Week, I'm comfortable meeting challenging brand, customer acquisition and retention ROI objectives for international digital businesses which require an innovative, pragmatic and collaborative approach to engage with and motivate their customers.

In 2020 I published ‘Brands, Bandwagons & Bullshit’, a guidebook to the marketing, advertising, PR and media industries, rated 5 Stars on Amazon. You can follow me on LinkedIn on X @OxfordAISch or check out my other socials here.